We are a third generation, family owned business founded in Leicester in 1935. Our company has been passed down through the Walker family. We have a wealth of almost 100 years experience in the cycle trade, specialising in the wholesale distribution of cycle parts and accessories.

We have a team of sales representatives who regularly call on our loyal customer base of independent bike dealers around the UK.  Supporting our reps are our friendly and knowledgeable staff based in our Leicester offices and warehouse. 

We’re proud to offer a solid service to our loyal customers in independent bike shops around the UK, many of whom have been trading with us for decades. We also welcome new customers with equal expertise. Our ethos is to look after our customers to the best of our ability offering a good old fashioned customer service supported by an easy and efficient management of each account as well as a superb online service. We are the friendly face of cycling!